Product Content Writer

Role: Product Content Writer Vacant positions (Required No.): 02 Relative/Core Experience: 02 to 04 years Job Summary: • Create compelling, SEO friendly product content that highlights Bhima's jewellery craftsmanship. • Write clear product descriptions, category copy and campaign content for digital channels. • Ensure consistency with brand tone and clarity for purchase decisions. • Collaborate with catalogue, photography and marketing teams to produce accurate content. • Optimize titles, bullets and metadata for search and conversions. • Maintain content templates and quality checks for scale. • This role favors precise writing, basic SEO understanding and the ability to work at scale. • Experience in product copy and content workflows will be advantageous. • Multilingual content experience is a plus. Key Responsibilities & Duties: • Write SEO optimized product titles and descriptions. • Produce category pages, campaign landing copy and email content. • Maintain content templates and style guides. • Ensure accuracy of product specs and attributes. • Collaborate with photography and catalogue teams for image captions. • Implement keywords and metadata for SEO. • Proofread and edit content for clarity and brand voice. • Support content uploads into CMS/PIM. • Track content performance and iterate. Core Mandatory Skills: • Strong command of English and local language nuances. • SEO content writing and keyword research basics.

Experience with CMS platforms (Magento, Shopify, WordPress). • Ability to work with CSV/Excel and bulk upload templates. • Knowledge of metadata, alt tags and product taxonomy. • Content quality and proofreading skills. • Familiarity with basic image captioning and specs. • Use of Grammarly and style guide adherence. • Understanding of e commerce conversion copy best practices. Soft Skills: • Attention to detail and accuracy. • Creativity and storytelling. • Collaboration with cross functional teams. • Time management and meeting SLAs. • Adaptability to feedback and iteration. Good to Have Skills: • Experience in jewellery or luxury product writing. • Multilingual content creation skills. • Video/script writing exposure. • Familiarity with product SEO tools (Ahrefs, SEMrush). • Basic knowledge of content automation tools.