National Brand Strategy Manager Role

Join Southern Glazer’s as the National Brand Strategy Manager, directing brand planning and execution for enhanced market presence in the wine and spirits sector. Benefit from a supportive culture.

This pivotal role focuses on maximizing the impact of supplier brands through strategic marketing and brand management. Candidates will be responsible for coordination of promotional campaigns and gathering insights to enhance performance. With at least five years in the industry, wine experience is mandatory alongside strong negotiation and analytical skills.

Key Responsibilities: • Coordinate annual brand plans and marketing initiatives • Manage promotional activities and advertising strategies • Analyze market trends for informative decision-making • Facilitate the development of marketing presentations • Monitor brand execution in the field for effectiveness

Requirements: • Bachelor’s degree or equivalent combination of experiences • Five years of sales experience in wine distribution • Comprehensive wine knowledge is essential • Strong analytical and negotiation skills needed • Adaptable to various internal stakeholder needs

Lead brand innovation and growth at Southern Glazer's, where you can shape the future of beverage distribution. #J-18808-Ljbffr