Senior Category Marketing Manager, Marketing & Creative

We are seeking an experienced and commercially driven Senior Category Marketing Manager to join the Brown Thomas Arnotts Marketing team. This key management role is responsible for developing and executing the marketing and commercial strategy across several key business categories.

Key Responsibilities

• Lead the strategic planning and delivery of marketing and communication campaigns across key categories
• Own the master trade marketing calendar to deliver relevant and inspiring customer experiences
• Partner with internal stakeholders—including Buying, Operations, Multichannel, and Finance—to deliver category objectives
• Manage and brief internal creative, digital, and media teams to deliver best‑in‑class content and campaigns
• Oversee relationships with brand partners, media, and creative agencies, ensuring strong collaboration and commercial alignment
• Manage and track the category marketing budget, ensuring all activity delivers strong ROI and aligns with business goals
• Lead the execution of key events, launches, and activations across all touchpoints including store, digital, and PR
• Use CRM data and insights to shape targeted communications and improve customer engagement
• Analyse performance metrics and customer data to evaluate the success of campaigns and inform future planning
• Benchmark competitor activity and global best practice to continually innovate and elevate the customer experience

Qualifications

• Degree in Marketing, Business, or a related field, or equivalent relevant experience
• Minimum 5 years’ experience in a marketing or category management role within retail, beauty, or luxury sectors
• Proven track record of delivering successful integrated marketing campaigns
• Strong commercial acumen with experience managing budgets and optimising ROI
• Excellent relationship management and influencing skills with internal and external partners
• Highly creative and strategic with a deep understanding of market trends
• Exceptional communication, presentation, and organisational skills
• Skilled in analysing marketing data to drive insight and improvement
• Passionate about fashion, innovation, and delivering exceptional brand experiences
• Acts with professionalism, integrity, and alignment to Brown Thomas Arnotts’ Vision, Purpose, and Values

Benefits

• Competitive Salary
• Contributory Pension Scheme
• Competitive annual leave entitlement
• Team Member discount across the world’s most iconic brands
• Recognition Days for Volunteering & Wellbeing
• Wellbeing Initiatives
• Extensive Learning & Development Offerings
• Leading Talent Programmes
• Flexible Working Model
• Additional Benefits

Brown Thomas Arnotts is an equal opportunity employer committed to fostering a diverse and inclusive workplace where culture and creativity come together. Our future success depends on the perspectives and contributions of all team members – their diverse backgrounds, abilities and experiences make our business stronger. We don’t discriminate on the basis of gender, marital status, family status, age, disability, sexual orientation, race, religion, and / or membership of the Travelling community.